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Amsoil founder Al Amatuzio had a dream as a kid. As he watched cars go across the Oliver Bridge here in Duluth, he thought that if he could make a nickel for every car that crossed that bridge, he’d really have something. Well, Al did just that and now he really does have something…one of the most respected synthetic oil companies in the world. Another client that we have been working with for decades, we’ve been fortunate to be given the responsibility of creating messages that have helped to position Amsoil as a key player in the lubrication marketplace. Here is some of our work…